SRH Berlin University of Applied Sciences

Prof. Dr. Jens Junge

Professor of Economics and Marketing

Office hours By appointment
Room: BSDC - 1.10
Phone: +49 30 51 56 50 - 902
About me

About me

Director of the Institute for Ludology
Professor of Economics and Marketing, School of Design and Communication, SRH Berlin University of Applied Sciences (fka: design akademie berlin, SRH Hochschule für Kommunikation und Design)
Founder, Games and Game Development
Doctorate to Dr. rer. pol. at the University of Flensburg, International Management department

 Topic: "Corporate Success and Employee Responsibility"

Founder, Mobile Applications
Founder, internet agency, CEO
Founder, publisher, managing director


  • Ludology
  • Purpose Driven Innovation
  • Gamification, Gameful Design

Research Foci

  • Ludology
  • Play as a cultural asset
  • Play as a method

Further commitment

2018 – today: Nuremberg Toy Museum, German Games Archive, Advisory Board

2006 – today: game – Bundesverband der deutschen Gamesbranche e.V.

1983 – today: International Game Museum, Altenburg

Further information: